The world is often visualised as distant and abstract, cool palettes, floating ai nodes waiting for a prompt. When we approached our partnership with Sui, we wanted to move away from that language entirely. The goal wasn’t to decorate a product moment, but to give form to freedom.

Our task was to create an invitation to a visual system where values could coexist—where security didn’t feel restrictive, and participation didn’t feel intimidating.

And here is where we get to bring in the very talented, and awesome Sébastien Rabaste.

To bring this world to life, we collaborated with artist Sébastien. His work is defined by expression, color, and constructed environments. Freedom in miniaturisation, but also how something so small can feel so big.

Led by Thomas Parantheon on the team, and produced by Mathilde Magnane, this project was a wonder to watch live and see how we saw others participate.

The world is often visualised as distant and abstract, cool palettes, floating ai nodes waiting for a prompt. When we approached our partnership with Sui, we wanted to move away from that language entirely. The goal wasn’t to decorate a product moment, but to give form to freedom.

Our task was to create an invitation to a visual system where values could coexist—where security didn’t feel restrictive, and participation didn’t feel intimidating.

And here is where we get to bring in the very talented, and awesome Sébastien Rabaste.

To bring this world to life, we collaborated with artist Sébastien. His work is defined by expression, color, and constructed environments. Freedom in miniaturisation, but also how something so small can feel so big.

Led by Thomas Parantheon on the team, and produced by Mathilde Magnane, this project was a wonder to watch live and see how we saw others participate.

Role:

Creative Direction

Drop us a note, we love to chat!

Drop us a note, we love to chat!

Drop us a note, we love to chat!